Negative Portrayal of Female Bodies in Contemporary Nigerian Musical Videos: A Dialogue

Abstract

The video arts have over the years performed a pivotal function of reflecting and prescribing remedies to societal issues. This position has over time been the elemental doctrine of the industry. In Nigeria today, the use of naked female bodies in musical videos by Nigerian singers poses a challenge as it projects a negative influence on the teeming young population that watch the debased presentation of female folk. But the question is, to what extent do these videos influence the society? The idea is that video art should not only entertain and create pleasure but should serve as a tool to instruct and positively influence its audience. Therefore, it has become a pertinent responsibility of the professionals and performer alike to work collaboratively in tackling the stance of the functional relevance of the video arts. The paper concludes that contemporary Nigeria video makers should rather imbibe a deliberate positive attitude towards content creation with a view to redirecting the mindset of the society, by a way of debunking the notion that female bodies are a coherent means of garnering attention to their music creations.