Socio-cultural and Economic Potentials for Nigerian Youths in the Entertainment Industry among the Jukun of Taraba State, Nigeria

Abstract

Entertainment industry has been integral part of the African culture. There are sociocultural and economic activities that have the potential of improving the socio-cultural and economic lives of the Nigerian people. It is in order to examine how the youth can harness their social, cultural and economic potentials through the leisure and entertainment industry that this paper is positioned. By isolating the Jukun youths in Taraba State of Nigeria, the paper adopts the historical and multi-disciplinary methodology which include oral interview and secondary sources to reach a conclusion that through leisure and entertainment activities, the modern Jukun youths have a bright chance to harness the social, cultural and economic potentials in them for their benefit and that of their society at large.